ISLAMABAD ( BMZ REPORT )
Continuing with the pursuit of expanding its service network to provide its consumers with a higher quality of services, Samsung has recently inaugurated a ‘Premiere’ service centre at Khokhar Chowk, Johar Town, Lahore. The first-of-its-kind service centre has been enriched with sophisticated equipment, to set higher bench-marks of service-quality, to fulfill the changing needs of consumers. A special inauguration ceremony was held to launch the pioneering facility in Lahore.
Samsung Electronics, a global technology leader and award-winning innovator in consumer electronics, telecommunications and home appliances, has introduced this fresh concept of ‘Premiere’ service centres in Pakistan, to enhance the level of satisfaction among its buyers. Thus, winning the complete confidence of customers and reassuring them that; Samsung truly cares for them and stands behind the quality of its products.
The authorized Premiere service center is a one-stop solution that promises to deliver complete service, repair, maintenance and genuine parts replacement of all kinds of Samsung products and devices, under one roof, with the expert supervision of qualified and experienced engineers. This service centre is a new milestone towards providing a pleasant and courteous service-experience, delivered in a convenient, timely and affordable manner, within a comfortable ambience.
The Managing Director of Samsung Pakistan – Mr. J. H. Lee said: “I want the interaction with Samsung a very pleasant experience for the people of Pakistan. For this very purpose we have established a premium place so people can discover more about our innovative products with great convenience.This facility will showcase latest Samsung products and people can also have their products serviced by highly trained technology specialists which should give all Pakistani consumers peace of mind that they will be well taken care of by Samsung.”
At Samsung, we consider After-Sales service as a key differentiator for our highly diversified range of products. We believe that when it comes to satisfying customers, there are no limits, only bars that must be set higher each time. Samsung is committed to continuously innovate and ensure that each of our products is performing optimally, for an extended period of time, to meet all the expectations of our customers. That is why we are consistently improving our service standards. I invite the Samsung customers to take full advantage of this world-class facility.”
Samsung will soon be establishing more of such sophisticated facilities, to create an extensive network of Premiere service centres, all over the country, to cater to millions of Samsung buyers in Pakistan. The customers can visit the new Premiere service centre, to seek all kinds of service, maintenance, repairs or parts for their Samsung smartphones, Televisions, Air-conditioners, Home-appliances, or any other genuine Samsung device or product. This will also prove to be an effective initiative to discourage the trade of counterfeit parts and unauthorized service operations in the local market.
This initiative reflects Samsung’s adherence to the global standards and best practices for reaching new heights of excellence and efficient operations, to expand its market share, while proactively serving the existing customer-base. Samsung Pakistan’s rapid success has been driven by continuous introduction of revolutionary products. The rapid expansion and superior performance of its sales and service network across Pakistan has also played a key role in its Success.
Samsung has a firm resolve and robust plans for investing in Pakistan and delivering world-class products and services. It considers Pakistan as a promising market, with a vast population and sustainable economic growth. Samsung’s innovative and consumer-focused approach has inspired continuous excellence in performance and strengthened the brand-image, whereby Samsung has been declared as the ‘Most Loved Brand’ in Pakistan. On the global scale, Samsung is currently ranked 7th among the Top-100 brands of the world by Interbrand’s prestigious ranking.