KARACHI ( TARIQ REPORT )
Ufone received two awards in the 5th Corporate Social Responsibility Award selection. Impressed by Ufone’s vision and implementation of CSR activities, the panel of judges unanimously voted to acknowledge Ufone’s contributions in the categories of “Innovation” and “Employee Engagement”.
This award is the first and only registered CSR Award of Pakistan. The decision of the panel has subsequently been ratified by the executive board of The Professionals Network (TPN) and Ethical Business Update (EBU).
The Innovation Award was given to the Ufone Emergency Alert System (EAS). In view of the overall security situation of the country, Ufone in collaboration with the Punjab Police, launched a single click EAS. The Police Department can extend the EAS to schools throughout Punjab for enhanced security. The system is free of cost and works on any cell phone using Ufone SIMs. Schools are able to register their Ufone numbers with the Police Department and any alarm generated through the number would alert the Police providing details such as the name of the school, the person who initiated the alarm and location.
The Employee Engagement award went to Ufone as it joined hands with The Diabetic Centre (TDC), a non-profit organization to mark the World Diabetes Day by initiating an employee centric health and awareness initiative.
Amir Pasha, Head of PR & CSR Ufone, said, “We at Ufone, recognize the importance of CSR as giving back something to the community and consider it essential for the success of any organization in the modern world. We will continue to actively contribute to the socio economic development of the country as it is an integral part of our CSR philosophy.”
Mehmood Tareen, Founder & Chief Executive, The Professionals Network, said, “A stringent criteria was followed in selecting the winners of the awards as a panel of judges studied the projects to ensure they demonstrate a holistic application of sustainability principles. The judges also sought out practices and initiatives that genuinely push the boundaries and drove real change. Hence, Ufone has received these awards for implementing well thought out CSR initiatives.”
Ufone, on this auspicious occasion, committed to keep giving back to the community with its resources.